2 days ago…
@arcsports @DQMNYC are either of you getting in the Patta x Parra Air Max 1's this weekend? http://twitter.com/MusicIsGood4U/statuses/10241488095
2 days ago…
@ARCSPORTS You guys gettin the Parra Air Max? http://twitter.com/petersim/statuses/10240648858
$130.00
$130.00
$130.00
New Nike Footwear has arrived at the Rivington Club. Call for more information.
Nike Toki ND
385444-002
Medium Grey / Blue Sapphire

Nike Air Total max Uptempo
366724-001
Continue reading for more footwear and photos after the break..
Continue Reading…New to the Rivington Club today is a pair of Nike Air Force 1's. Please feel free to call the store for more information or inquires.
Alife Rivington Club
157 Rivington St
New York, NY 10002
(212)-253-0361
Nike Air Force 1
(Medium Grey / Medium Grey – White)
315122-903

Stalley represented for us in his new music video with Currensy “Address”. He's seen wearing the A.R.C. 'Rivington Beats Lafayette' t-shirt available now in our online store.
Babies are the new shit, if you want to stay in style, better cop one. Congrats to Gee and Malvin on their new borns.
Young Malvin aka Aeon.
Young Gee aka Damir
First Birthday Card, courtesy of Mr. Piet Parra
Damir, looking like young Triklets
Through all the snow and slush we picked up two new arrivals at the Alife Rivington Club. A new GS Jordan Spizike and the classic Neon Air Max 95s. Be sure to drop by this weekend and check out the stores. All three are packed with new gear. Call the store for any questions or inquiries.
Jordan Spizike GS
317321-063

Nike Air Max 95 GS and Mens Sizes
609048-072
SNOW DAY



Bun B came through ALIFE and ARC to take a break from the snow, do a quick interview and check out the Spring '10 line.
We talked about his upcoming album “Trill O.G.” (TRILOGY for those on the short bus) as well as a few other “special” projects that he has in the works.
FACT: UGK dropped their first album in 1992. That's almost 20 yrs. in the Rap game – respect.
Flicks below.
Photos by Chris Vidal aka FOODRAP
Here at the Alife Rivington Club we are proud to bring you some new product to the online store today. We are now carrying two new brands in our stores, Super and Reigning Champ. A good variety of shapes and colors in the Super sunglasses topped off with amazing Carl Zeiss glass lenses. Also, we are now carrying Reigning Champ. Great quality jackets, sweatshirts, and more. All this can be found in our online store and the A.R.C. Sports Store. Please call with any questions regarding the new product or placing orders.
A.R.C. Sports
(212) 253 – 0363

ABOUT THE COLLAB
To celebrate the premiere of HBO's How to Make It in America, HBO and Complex partnered with Alife to produce a limited edition 5-panel hat, in 3 classic colors (black, red, heather grey),inspired by the show.
To hype the premiere of HBO’s new show How to Make it in America, which airs every Sunday at 10 PM, HBO partnered with ALIFE on some dope 5-Panel
Stay Tuned we will let you know how you might get your hands on one.